SEO & Content

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Overview

Draft & Goal helps SEO teams and content creators automate time-consuming tasks like auditing content, analyzing keywords, and optimizing internal linking.

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Common SEO workflows

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Content audit

Analyze your website content automatically:

• Scrape all pages from your sitemap
• Extract title, meta description, headings
• Analyze word count and content quality with AI
• Export results to Google Sheets

Nodes used: Web Scraper, LLM, Google Sheets

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Keyword tracking

Monitor your keyword rankings:

• Fetch rankings from Semrush or Google Search Console
• Track changes over time
• Get AI-generated insights
• Alert on significant changes

Nodes used: Semrush, Google Search Console, LLM, Email Sender

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Internal linking analysis

Optimize your site structure:

• Map all internal links
• Identify orphan pages
• Suggest new link opportunities
• Calculate internal PageRank

Nodes used: Web Scraper, Internal Link Recommendation, Google Sheets

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Content optimization

Improve existing content:

• Analyze top-ranking competitors
• Get AI recommendations
• Check keyword density with YourTextGuru
• Generate optimized versions

Nodes used: Web Scraper, YourTextGuru, LLM, Google Docs Writer

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Available SEO nodes

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Data sources

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SEO tools

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Content tools

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Example: Weekly SEO report

Here’s a complete workflow that generates a weekly SEO report:

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Workflow steps

1. Fetch data from Google Search Console, Analytics, and Semrush
2. Merge all data sources into a unified dataset
3. Analyze with LLM to generate insights and recommendations
4. Create slides automatically in Google Slides
5. Email the report to stakeholders

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Results

• Save 4+ hours per week on reporting
• Consistent, data-driven insights
• Automated delivery to stakeholders

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Getting started

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Next steps